Principles of Marketing CLEP STudy Guide |
|
Principles of Marketing CLEP Test Description
The Principles of Marketing CLEP test covers the same material that you
be taught in a one semester college level course in marketing in a 101
level. There are many different types and aspects of marketing, but what
you will be tested on with this CLEP test is how marketing exists and
impacts society and how it works within a company.
The Marketing CLEP test covers a lot of terminology and vocabulary based
on this subject area. Memorization is a helpful technique as this will
be the majority of the exam. You will also be tested on marketing mix,
demographics, ethics, market research all have a place on this test. Ethics,
international marketing, branding, pricing policies, marketing online
and non-profit marketing.
|
$26.95 |
ISBN: 9781614330257 |
|
CLEP Credits: 3 |
|
CLEP Difficulty: 2 |
|
Number of Questions on the CLEP Test: 100 |
|
ACE Recommended Passing Score: 50
CLEP Subject Areas Covered:
8-13% Role of Marketing in Society
17-24% Role of Marketing in a Firm
22-27% Target Marketing
40-50% Marketing Mix
Free Sample CLEP Questions Online
|
|
|
|

Included in the Principles of Marketing CLEP Study Guide |
- What is Marketing?
- Marketing System
- The Marketing Opportunities
- The Marketing Environment
- Consumer Market and an Analysis of Buyer Behavior
- Organizational, Reseller and Government Markets
- Organizing For Marketing Efforts
- Basic Objectives and Strategies
- Marketing Organization
- Types of Planning in Marketing
|
- Planning and Marketing Mix
- Tangible, Extended and Generic Products
- The Product Mix Decisions
- Channels of Distribution
- Product Promotion Efforts
- Price Determination
- Marketing Effort Control
- Sample Test Questions
- Test Taking Strategies
- What Your Score Means
- Test Preparation
|

Testimonials for Pass Your Class - Principles of Marketing CLEP Study Guide
Just took the Management Information Systems DANTES Test today, got a 451 (Passing) I used your Study Guide. It was "Spot On" I also passed Principles of Management and Principles of Marketing test a few weeks ago too using your study guides. Just plain good stuff! in your guides, many thanks! -Mark M.
_________________________________
I have purchased two of your study guides and have achieved great results. I invested a minimum of time and money and easily passed both the Principles of Marketing and the Principles of Management CLEP tests. I give your product a hearty endorsement and will recommend your site to anyone interested in earning college credits. Are you planning on publishing a study guide for the Business Law CLEP anytime soon? If so, please let me know. I would rather wait for your study guide than risk wasting money on a different product. -David
_________________________________
I have purchased 2 of your study guides (Principles of Marketing and Human Growth and Development) to help me fill an upper division elective requirement for my degree. Your study guides are perfect for me and my study style. Thanks for your response and for your assistance with passing my tests. -Aristea W.
_________________________________
This item wonderful to help pass the CLEP! -Tiffany O.
_________________________________
AAA! Book Helped [Marketing]. I passed with no problems. -Frank M.
_________________________________
I had no previous classes of marketing or background knowledge, I choose this book because it helped me easily pass the college mathematics clep, and it only has 44 pages of actual study material (the rest our tests/flashcards) I passed the exam only studying this book. great product! -Hartwell M.
_________________________________ |